Feed the Echo

The official Lightstone Consumer Blog.

3 Powerful Experiential Data Sources Every Company Should Monitor

18 Jul 2016

Experiential data exists because you exist. At every point within the production cycle there are customer experiences, partner experiences and employee experiences.

Managing customer experiences

23 March 2016

Over the last 3 decades technologically has exponentially created a changing environment in which customers communicate with and about brands; from Telephone to Cell phones; to SMS and Email and finally opening up online web channels and social media.

Employer and employee relationship

01 April 2016

Today, the relationship between employer and employee is more vital than ever before to an organisations success and competitive advantage. Organisations often tend to put customers first when reflecting on organisational goals and successes.

Mutual trust

12 April 2016

Before you can build lasting relationships with your customers, you first have to develop internal relationships based on mutual trust and understanding. In business, you have to work closely with others to build your way to success.