The official Lightstone Consumer Blog.
18 Jul 2016
Experiential data exists because you exist. At every point within the production cycle there are customer experiences, partner experiences and employee experiences.
23 March 2016
Over the last 3 decades technologically has exponentially created a changing environment in which customers communicate with and about brands; from Telephone to Cell phones; to SMS and Email and finally opening up online web channels and social media.
01 April 2016
Today, the relationship between employer and employee is more vital than ever before to an organisations success and competitive advantage. Organisations often tend to put customers first when reflecting on organisational goals and successes.
12 April 2016
Before you can build lasting relationships with your customers, you first have to develop internal relationships based on mutual trust and understanding. In business, you have to work closely with others to build your way to success.